This year, SYMA is once again realising diverse trade fair stands of all sizes for our long-standing client Voith.
The close and collaborative partnership established in 2016 enabled the excellent implementation of the newly developed trade fair brand manual by Schmidthuber and Partner. Various shared learnings during the spring trade fairs led to significant improvements, particularly in the areas of reusability and sustainability.
The stand was optimised across several trade fairs, culminating in September at its annual highlight on the Innotrans Berlin with 244m², following a successful SMM Hamburg. In November, further trade fair stands ranging between 16m² and 34m² were realised.
Warm wooden elements combined with plants not only created an inviting atmosphere but also emphasised the sustainability that holds top priority for our client in their rebranding efforts.
