An impressive trade fair stand for Sandoz

As a leading industry company, Sandoz presented itself at the CPHI in Milan with an impressive 320m² stand. The open layout and elegant, curved elements characterised the design concept and gave the stand a unique dynamic. The central meeting point of the open design was the inviting reception counter, from which all areas of the stand could be viewed. Despite the spacious stand concept, it was possible to create specific meeting areas. Sound insulation and acoustic panels ensured a quiet and relaxed atmosphere and allowed for undisturbed conversations while at the same time integrating elegantly into the design concept. A combination of warm ambient lighting and targeted edge lighting also provided special accents. This attracted numerous visitors and invited them to linger.