Fresh and modern, the new appearance of SVIT Ostschweiz became an absolute eye-catcher. In March 2019, the Immo Messe Schweiz, trade fair for planning and purchasing residential property, was held at the Olma Messen St.Gallen exhibition centre. SYMA realised the trade fair stand for SVIT Ostschweiz (Swiss Association of the Real Estate Industry) and relied on a fresh, striking stand design that reflects the design language of the new logo and the modern appearance. The individually designed exhibition stand with a floor space of 63 m2 included elaborately carpentered furniture and stand construction elements and provided a real eye-catcher in the hall with the large free-standing LED back wall. The newly developed lighting concept is based on full-surface LED lens backlighting of the textile surfaces. The result was a perfectly illuminated and completely shadow-free surface with enormous radiance. The long-distance effect of the stand was perfected by the generous, striking ceiling cubes.
The completely individual and unmistakeable design as well as the consistent and compelling use of colour guaranteed a high recognition factor. The exhibition stand gave a pleasant impression of freshness and was very positively received by our client. SYMA is delighted to have had the opportunity to execute this attractive project and our team is already looking forward to the next Immo Messe.
