Next level trade fair design: brand staging with illuminated walls, graphics and system

Illuminated walls at trade fair stands are among the most effective means of brand staging today




A lot can happen in 23 years, and exhibition stand construction in particular has changed a lot in that time. But nothing is as fast-moving as marketing. From scanned slides and the classic tasks of a typographer in the pre-press…

Since the presentation of ChatGPT at the latest, artificial intelligence has been on everyone’s lips. While some see huge potential in it, indeed the dawn of a new era, others warn of the impact of AI on the labour market…




